PORTFOLIO of PROJECTS
Assemble Tequila Brand Creation
For this project, I was asked by a large distributor to create a brand of alcohol and to show them how I would create all the digital marketing to help sell and promote the brand. Starting with an idea, I created a brand of high-end tequila. From the name, to the concepts, audience analysis, social media schedule and postings, wireframes, a mobile app, website, and online ads – I created everything over the course of one week. I put the example in here to show what – for me – goes into creating and executing a full-fledged, comprehensive, and integrated branding package.
- Design and execution
What was created?
- Branding, including name, logo, and identity for the spirits
- Posts and design for Facebook, Twitter, Instagram, and others
- Email campaign
- Online Ads