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Featured Work and Select Projects

YARDMAX Creative Direction, eCommerce, and Experience Design

Launching a new brand into the world may seem easy. Creating every brand touchpoint and shaping the narrative is a little more involved. Going from startup to $20M in sales 4 years later means there’s a lot of touchpoints to consider. If it showed up, I had a hand in creating it.

Brand Design and Development: Full Boar

Full Boar is a new brand of outdoor power equipment in development since 2018. From the brand name to the color of the products, and the creation of everything in between, take a look at my involvement and what I did.

Design Development and Direction

One of the things I love about being a designer is when I get to use every square cell of my brain. Which was the case when we were founding and creating this digital publication way back in the 1990s. Still, it remains one of my favorite projects of my career.

Starwood Hotels UI Design

Starwood Hotels UI Design

Salestax.com Redesign

Salestax.com Redesign

Redbox Facebook Game

Redbox Facebook Game

Power of OneTouchpoint

Power of OneTouchpoint

Assemble Tequila Brand Creation

Assemble Tequila Brand Creation

Full Boar Outdoor Power Equipment

Full Boar Outdoor Power Equipment

Allscripts Website UI Design

Allscripts Website UI Design

Zoo Pass App

Zoo Pass App

AHA Animated Video

AHA Animated Video

Markel Insurance – Motorcycles

Markel Insurance – Motorcycles

SHOPMAX® Brand and Creative Direction

SHOPMAX® Brand and Creative Direction

YARDMAX Brand and Creative Direction

YARDMAX Brand and Creative Direction

DigiZINE™ CD-ROM Entertainment Magazine

DigiZINE™ CD-ROM Entertainment Magazine